{"id":6515,"date":"2026-01-06T13:52:21","date_gmt":"2026-01-06T08:52:21","guid":{"rendered":"https:\/\/paknews.centers.pk\/free-live-sports-expands-global-footprint-signing-7-new-distribution-deals-to-bring-its-unparalleled-sports-content-to-over-75-million-households\/"},"modified":"2026-01-06T13:52:21","modified_gmt":"2026-01-06T08:52:21","slug":"free-live-sports-expands-global-footprint-signing-7-new-distribution-deals-to-bring-its-unparalleled-sports-content-to-over-75-million-households","status":"publish","type":"post","link":"https:\/\/paknews.centers.pk\/ur\/free-live-sports-expands-global-footprint-signing-7-new-distribution-deals-to-bring-its-unparalleled-sports-content-to-over-75-million-households\/","title":{"rendered":"Free Live Sports Expands Global Footprint, Signing 7 New Distribution Deals to Bring Its Unparalleled Sports Content to Over 75 Million Households"},"content":{"rendered":"


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Sports Studio Inc.<\/a> today announced a major milestone for its flagship streaming platform, Free Live Sports<\/a> (FLS), securing seven new<\/em> global distribution deals that will extend the platform\u2019s reach to more than 75 million households worldwide.<\/p>\n

The new agreements include six global CTV distribution partnerships with VIDAA (including Hisense Channels), Rakuten TV, Titan OS, Whale TV, Anoki (LiveTVx), and Swift TV, significantly expanding FLS\u2019s availability across leading smart TV platforms and streaming ecosystems.<\/p>\n

Additionally, FLS has signed an agreement with 3SS, a global leader in delivering next-generation in-vehicle entertainment solutions. 3SS\u2019 3Ready Automotive in-car entertainment platform is currently being deployed by leading global OEMs.<\/p>\n

This expansion marks one of the largest distribution jumps in the company\u2019s history and reinforces FLS\u2019s position as a dominant free destination for sports entertainment across Connected TV.<\/p>\n

The new distribution agreements\u2014spanning leading international CTV platforms, smart TV manufacturers, digital aggregators, and automotive entertainment systems\u2014significantly strengthen FLS\u2019s presence in both established and fast-growing markets. Viewers across North America, Europe, Latin America, and Asia will now gain access to FLS\u2019s curated lineup of 24\/7 FAST channels, live events, and premium sports programming.<\/p>\n

\u201cThis global expansion underscores the momentum behind Free Live Sports and the universal demand for accessible, high-quality sports content,\u201d said Cathy Rasenberger, President of Sports Studio Inc. \u201cPartnering with these world-class platforms allows us to reach millions of new fans while giving our channel partners even broader exposure. These distribution deals are the next step in our commitment to making world-class sports entertainment available to everyone, everywhere. It\u2019s a transformative moment for FLS, and we\u2019re just getting started.\u201d<\/p>\n

A Rapidly Growing Global Platform<\/h2>\n

With the addition of these seven distribution partners, FLS continues its steady march toward becoming the most widely available free sports destination on CTV. The platform\u2019s expanding footprint ensures:<\/p>\n

Greater international visibility for its growing channel lineup<\/p>\n

Enhanced monetization through diversified global ad markets<\/p>\n

Deeper fan engagement with localized reach across multiple continents<\/p>\n

Stronger support for content partners looking to scale their audiences<\/p>\n

Built for Partners, Optimized for Fans<\/h2>\n

FLS\u2019s distribution-first strategy pairs modern ad-tech infrastructure\u2014machine-learning optimization, dynamic creative routing, and contextual targeting\u2014with strong platform relationships. This approach gives partners meaningful revenue uplift while delivering fans a seamless free streaming experience.<\/p>\n

Availability<\/p>\n

The rollout of FLS across the newly announced platforms has already begun, with full availability expected in early 2026.<\/p>\n

About Free Live Sports<\/p>\n

Free Live Sports (FLS) is the flagship free sports streaming platform from Sports Studio Inc., delivering premium live and on-demand sports to millions of fans across Connected TV. Featuring 24\/7 linear channels, exclusive events, original programming, and global sports coverage, FLS brings unmatched variety to audiences worldwide\u2014no subscription required.<\/p>\n

About Sports Studio Inc.<\/p>\n

Sports Studio Inc. is a leading sports media and technology company specializing in streaming, FAST channel operations, distribution, and CTV monetization. The company powers a growing portfolio of sports brands and partnerships, redefining how fans discover and experience sports across the digital landscape.<\/p>\n

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\n Monetizing Sports on FAST: A Q&A With Free Live Sports’ Cathy Rasenberger and Amagi’s Srinivasan KA<\/a><\/h3>\n


\n In this Q&A with Free Live Sports Co-Founder Cathy Rasenberger and Amagi President Srinivasan KA, we discuss a new partnership that makes Amagi the exclusive monetization partner for Free Live Sports’ entire FAST inventory, and what the deal reveals about the state of sports on FAST and how FAST monetization continues to evolve. \n <\/p>\n


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\n 01 Oct 2025<\/span> \n <\/p>\n<\/p><\/div>\n


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Source link <\/a><\/p>","protected":false},"excerpt":{"rendered":"

Sports Studio Inc. today announced a major milestone for its flagship streaming platform, Free Live Sports (FLS), securing seven new global distribution deals that will extend the platform\u2019s reach to more than 75 million households worldwide. The new agreements include six global CTV distribution partnerships with VIDAA (including Hisense Channels), Rakuten TV, Titan OS, Whale […]<\/p>","protected":false},"author":1,"featured_media":6516,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58],"tags":[],"class_list":["post-6515","post","type-post","status-publish","format-standard","has-post-thumbnail","category-live-session"],"_links":{"self":[{"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/posts\/6515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/comments?post=6515"}],"version-history":[{"count":0,"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/posts\/6515\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/media\/6516"}],"wp:attachment":[{"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/media?parent=6515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/categories?post=6515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paknews.centers.pk\/ur\/wp-json\/wp\/v2\/tags?post=6515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}